MarketUnit

Mercado Libre Unit Economics

Mercado Libre and Mercado Livre sellers need SKU-level visibility because commission, shipping, ads, and taxes can turn growth into hidden loss.

FocusSKU
MarketsLATAM
CoreMargin
UsePricing

What MarketUnit tracks

  • Marketplace commission and payment costs
  • Shipping, fulfillment, and delivery subsidy pressure
  • Advertising cost per order and campaign profitability
  • Break-even price, contribution profit, and net margin
  • Country-specific tax assumptions and local operating costs

Why it matters

Revenue dashboards show sales. MarketUnit is designed to show whether each sale creates contribution profit after the marketplace has taken its share.